Global Sports Brand PUMA and New Jersey stalwart sneaker retailer
Packer Shoes band together once again, this time paying homage to the
flamboyant style of basketball legend, Walt “Clyde” Frazier. Building off their
roots as a neighbourhood shop founded in Yonkers in 1907, Packer has become one
of the leading sneaker destinations in the US – always demonstrating a deep
reverence for heritage and authenticity that shows in everything from their
well-curated product selection to their thoughtfully considered collaborative
endeavours.
A fashion icon both as a player and as a television
personality, Walt Frazier’s sense of style is one of the most recognizable in
the world of sports. His ’70s retro look was known for turtlenecks, fur coats
and hats, and a love for animal prints that still carries on today through his
unrivalled wardrobe stocked with a colourful assortment of wild custom-tailored
suits. That sense of adventurous style is what PUMA and Packer channelled into
the latest rendition of the eponymous PUMA silhouette.
“It’s an honour to have the opportunity to pay
tribute to Clyde in our own special way. Aside from being a bona fide New York
City legend both on and off the court, he is also a rare example of someone who
can walk into a room wearing a red or brown cow print suit and have no one bat
an eyelid. That unwavering swagger and confidence in all he does is something
we wanted to bring to life through our special renditions of his iconic
signature model,” commented Mike Packer.
Dropping in two tonal colourways - Black & Red, both are
constructed with plush suede uppers, each pair complimented with a faux fur cow
print Formstripe inspired by two of Clyde’s most iconic suits. The attention to
detail is remarkable and as sublime as how Walt Frazier commands his custom
suits to be – stylin’ and profilin’. The cow print appears again on the
sockliner with Packer branding in a gold print. A premium leather tongue label,
milky white outsole and gold branding throughout put the final touches on this
top notch collaboration.
In celebration of this special collaboration, PUMA and Packer decided
to produce an exclusive Friends & Family pair to drop alongside the other
two. This special pair is decked out with an all faux cow hide upper. The
sneaker is dipped in a deep royal blue upper, complimented with gold accents on
the laces and branding, as well as a cow print orange sock liner, all paying
homage to Clyde’s basketball team. This pair will drop exclusively at Packer in
very limited numbers and will not be available locally.
The Red and Black colourways (R2 999) are available at PUMA SELECT Bree
Street, Cape Town and Braamfontein, Johannesburg.
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