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Tuesday, August 15, 2017

#SNEAKERNEWS: NYC Street Style inspires PUMA Clyde Sneaker


PUMA has collaborated with New York sneaker brand Extra Butter to create a Clyde sneaker in honour of NYC street style. 



Featuring crushed velvet and translucent ice soles with block letters, the "Kings of New York Pack" pays tribute to the B-boys, graffiti artists, street ballers, musicians and style moguls of the Big Apple. 
The PUMA Clyde silhouette originated on the basketball court and is named after OG court hustler, Walt ‘Clyde’ Frazier. 




The PUMA x Extra Butter “Kings of New York” Clyde comes in two colourways – Cabernet and Peacoat.  
Available for R2 499 at PUMA SELECT and Shelflife.



#SneakerNews #SneakerHeads #PumaSouthAfrica 

#CAMPAIGN: Tretorn Launches FW17 Campaign Featuring Amongst Others Andre 3000


50 years ago, Tretorn’s Nylite was born. As time passed, it found its place in the sporting world through tennis stars from Bjorn Borg to Martina Navratilova, with Borg being the first to rock the pair on and off the court. In 1976, 10 years after its birth, it debuted in Wimbledon and by the late 80s, it had owned its place in fashion. Using innovation to drive both practicality and design, the shoes became style staples and were named the must-have sneaker style in “The Official Preppy Handbook.”





Commemorating the 50th anniversary of the iconic Nylite, Tretorn has partnered with artists from around the world to express themselves on the ultimate blank canvas: the Nylite sneaker. Furthermore, the Swedish brand has launched a Fall/Winter17 campaign featuring the undoubtedly kick-ass, super cool, Creative Director, Fashion Entrepreneur, singer, songwriter, actor, and style icon, Andre 3000 Benjamin, as the face of the brand and creative director.





For more, visit the Tretorn site, here.


#TretornFW17 #Andre3000 #Andre3000Benjamin #Footwear #Sneakers #SneakerHeads #theNylite

#FASHIONWEEK: Mercedes-Benz Fashion Week Joburg 2017 – Designers Announced


This week, from the 17th – 19th August 2017, African Fashion International (AFI), owner and operator of the two prestigious fashion week platforms – Mercedes-Benz Fashion Week Cape Town (MBFWCT) and Mercedes-Benz Fashion Week Joburg (MBFWJ), will be hosting MBFWJ17 Spring/Summer, at Waterfall Park, Mall of Africa.



The list of designers participating is out and so is the schedule. It’s an incredible melting pot of local and African talent that will probably surprise and delight with creativity, tailoring ingenuity and a slice of showmanship.

“We have collaborated with South African and African fashion design royalty to offer a world-class spectacular of refined African apparel and accessories at our exciting new venue, the Mall of Africa,” says Dr Precious Moloi-Motsepe, AFI Founder and CEO. “We are also delighted to welcome collections from young designers who are making waves in the fashion world, with the overall programme sure to grab the attention of media, industry experts and fashionistas alike.”

Designers showcasing, among others, include: KLUK CGDT, Marianne Fassler, Ruff Tung, Quiteria & George, Sheri Ngowi, Chidinma Obari and Khosi Nkosi. Be on the lookout for KL Tsotetsi, TN Collective  and The Intern by David Tlale.

Marianne Fassler. Photo by AFI.

David Tlale. Photo by AFI.

Orapelang Modutle. Photo by AFI.


I, this time around, will not be making it into the city to attend the moment, however, if you’re in Johannesburg, best you get your tickets now so as to not miss out on this stunner of an event. Visit www.africanfashioninternational.com for more details.


#MBFWJ17 #SS18 #womenswear #menswear #AfricanFashion #AFI