A virtual vault app crammed full of life’s most desirable luxuries will
be opening for the first time on the 1st of November, giving fortunate
PLAYOUTLOUD club members a rare opportunity to acquire exclusive experiences
and luxury products at a fraction of their value.
Through their distinguished brand partners, LIVEOUTLOUD has acquired a
treasure trove comprising over 400 exclusive products and experiences to the
value of nearly R4 million.
Every 24 hours the vault door
will randomly creak open, and PLAYOUTLOUD members will have the chance to secure
themselves luxury goods at 10%-25% of their retail value. Guaranteed booty
includes a new 3 Series BMW which will go for R45 000, a R35 000 Rovos Rail
Trip for only R1600, a Porsche Design Kitchen Knife Set valued at R4000
for R400 or a bottle of Veuve
Cliquot for a laughable R25.
The PLAYOUTLOUD application is the latest
brainchild from Mike Eilertsen of LIVEOUTLOUD, who adds, “The exciting part
about PLAYOUTLOUD is that only 500 people can obtain keys to make purchases for
the 12 month period. Anyone is free to download the application or go onto the
website, but only the 500 registered Players will be able to activate the BUY
button. As the Vault is randomly loaded with between one and up to twenty
prizes every 24 hours, each Player will receive a notification on their smart
phone and email address. The quickest respondee will have 60 seconds to secure
the price and make the purchase, otherwise they will be kicked out the safe and
the prize will be made available to the next quickest Player to successfully
make the transaction.”
CEO of LIVEOUTLOUD - Mike Eilertsen |
Membership is limited to
500 players, and the R5000 annual subscription fee buys an exclusive key which
provides access for one year as well as a goodie bag from LIVEOUTLOUD filled
with luxuries worth at least half the subscription fee.
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