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Monday, February 23, 2015

#PRODUCT_FOCUS: The Levi’s® Original 501® CT

Reno Creek: An over dyed acid wash in a stretch-denim pair of jeans. This is one style of a pair of Levi’s® Original 501® CT's from the new product extension range created by Levi’s® of their 501® line: Levi's 501 Customized & Tapered (501® CT). We took these out for a spin recently – to get to know them and their new fit better.

These 501®’s now come customised and tapered. The magic key with these jeans is the new custom taper: having the leg of the denims tapered in from the knee down to the ankle. The great thing with these babies is that they’re versatile based on the size you buy. Go for a smaller size for a slim fit, regular sizing for standard fit, and a size up for a much more relaxed fit.

The denims come in various styles and colours, so you can mix and match with your wardrobe and build a larger range of looks from the single item. Or you could just buy all styles in different sizes.  The Levi’s® 501® CT Jeans will be available in stores from the end of February and at selected Edgars, Stuttafords and Truworths stores from mid March.

photography - Larry English
production - Monde Mtsi
model - Sibusiso @ BOSS Model Management

#menswear #denim

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