Wednesday, June 3, 2015

#CAMPAIGN: Luxe War by Ministry 4 Style (M4S)

A little while ago we received news of the latest campaign from Ministry 4 Style (M4S) documenting a seasonal military-inspired collection titled, ‘LUXE WAR’.

In his art directional debut, Charli JVR collaborated with photographers Shezan Waggie and Cathrin Schulz to create a campaign depicting a mash-up of fashion and war, communicating nuances of femininity through a masculine perspective. What emerged was a sophisticated editorial featuring gritty and sexy fashion.

Campaign credits:

Art Director – Charli JvR
Photographer – Shezan Waggie & Cathrin Schulz
Model – Jason McArthur
Make-Up & Styling – Charli JvR

Visit for more fashion from the Cape Town-based label.

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