Wednesday, January 13, 2016

#EYEWEAR: Oakley Collaboration Inspires Latch

Oakley has recently launched a pair of trendy sunglasses called ‘Latch’, in collaboration with skate icons Eric Koston, Sean Malto and Curren Caples, with renowned photographer Atiba Jefferson. The eyewear, dubbed the first of its kind, are designed to be securely fixed to your shirt collar or open pocket, thanks to the patented latch mechanism built into the frames.

The process began with creative inspiration boards and brainstorm sessions amongst the collaborators and Oakley designers. The Oakley designers went further and studied the lives of the icons and used what they found as direction as to what to design based on a pair of classical Oakley frames.

Atiba Jefferson

What we got, was the new pair of Oakley Latch. Oakley Eyewear Designer Daniel Chae noted, “The same way a performance piece allows you to perform better in your sport, Latch is a style piece that allows you to perform better in your life – combining revolutionary technology features with a beautifully designed product. Latch is a true testament to Oakley’s continuous belief that everything can and will be made better.”

Sean Malto

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