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Thursday, November 24, 2016

#CULTURE: Breast Cancer Awareness with the Cintron Pink Polo at Val De Vie Esate


Pink was the order of the day as Cape Town A-listers gathered at the first super state of its kind in South Africa, the scenic Val de Vie Estate for Cape Town’s top breast cancer awareness event – the 7th Annual Cintron Pink Polo. The Val de Vie Polo Pavilion was abuzz this past Saturday with polo lovers, local and international VIP guests and celebrities such as Leigh-Anne Williams, Lee-Ann Liebenberg, Rosette Ncwana, Twala Ngambi and Chad Saaiman.

The Cintron Pink Polo has garnered mass support over the past 7 years and 2016 was no exception. Polo is synonymous with fashion, and this year guests were captivating in their polo chic Serenity and Rose Quartz inspired outfits. As guests ushered in, they walked into a transformed Val die Vie with the décor paying homage to this year’s theme and pantone colour of the year. From delicate pinks to blue and violet hues that could be spotted almost everywhere, Val die Vie Events together with the décor company, Something Different, creatively translated the theme while ensuring that every lounge had a different touch to it.
















The Official Fashion Partners at the 2016 event – Luisa Spagnoli - showcased their latest resort collection of classic looks on the catwalk with some sophisticated and timeless pieces. Admired for their sophistication, this iconic Italian fashion brand brought style, quality and elegance to the polo runway. Cars, more like fashion are an essential part of polo and this year Paarlberg BMW, the Official Car Partners, had a grand display of the latest top of the range models – the true definition of horse power.

The MC for the day, Nico Panagio, entertained and captivated guests with his style and charm while the Polo Commentator for the day, the animated Matthew Pohl, kept guests on the edge of their seats during the riveting high scoring 14 goal polo. Team Cintron, under the captaincy of Leroux Hendriks went home with the trophy with a 10-8 win against Julius Baer. George Morgan put on a stellar performance thus deserving the Most Valued Player Award. The best playing pony was Martin Venter’s Special. Swiss luxury watch brand, Jaeger LeCoultre were the official Time Keeper and not a single beat was missed – not on their watch.






















Guests enjoyed stylishly curated experiences such as the Sisley and Tosca beauty activations, Vodacom Wi-Fi and charging station, the Samsung flower photo activation station, couture style cocktails by headline sponsor Cintron and the Gin Sponsor, Musgrave Pink Gin. The estate home owners and their families enjoyed the polo from across the field in a specially curated picnic area, giving them the exceptional country lifestyle that the Val de Vie offers residents. This year, attendees had the opportunity to take a piece of the Pink Polo home by purchasing limited edition Cintron Pink Polo shirts and cocktail cups. Fujifilm gave away cameras to two lucky guests during a fun divot stomping competition where guests had to look for tokens in the divots.

“We at Cintron World, believe we are primary stakeholders in our societies and communities so we cannot afford to make money that doesn't make change. At our core, we understand that real wealth is not determined by how many millionaires there are or how much money we have, but by paying it forward - how many people lives are positively impacted by interacting with our brand and us as individuals. In our brand journey, we continue to be beneficiaries of the gratitude of a lot of people- seen and unseen; and we show our appreciation by paying it forward", said Victor Edozien, Executive Director of Cintron World, Inc.





















At the core of Cintron’s ethos is the commitment to paying it forward and supporting creative, innovative, entrepreneurial projects and people. At the polo, Cintron ran a silent auction with the amazing artwork of Ackeem Salmon, a 17-year old artist & photographer, which portrayed beautiful diverse strong and elegant women with proceeds benefiting PinkDrive.

This year the Cintron Pink Polo partnered with the Fynbos Valley Gift Boxes initiative, a Paarl local business that is steadfast in their fight against breast cancer. The Blossom Box Boutique was brought to life on the day with a beautiful pop-up experience and gifting initiative of bespoke gift boxes. These contained locally sourced beauty and therapeutic products which inspire, motivate and treat women who are bravely fighting breast cancer. Polo lovers could select a gift, write a note of encouragement making the initiative a more personalized experience. These will be delivered to the St Stephen’s Oncology Centre in Paarl.

As the day drew to an end and the sun set behind the magical pink mountains at the Val de Vie Estate – one of the most spectacular polo estates in the world – guests danced their hearts out to Jimmy Nevis’s electrifying performance.  Sports 24 Taxis ensured that Cintron’s guests arrived home safe and sound – the perfect ending to an incredible day.

#culture #pinkforacause #cintronpinkpolo #menswear #womenswear #fashion #style

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