#CAMPAIGN: Share Your Beautiful Smile with Labello

A simple smile has so much power. It can brighten someone’s day in an instant; it can change the way you feel about yourself. A smile can send a message of love and happiness without saying a word.

For some children, such as 7-year old Uyanda, who are born with facial adnormalities, to be able to smile is something they wish for most. Being born with a cleft lip and cleft palate caused severe challenges in early feeding and Uyanda’s mother wasn’t blessed with seeing her precious child’s first smile.

This year, Labello is caring for lips and smiles across South Africa in a whole new way, by partnering with Smile Foundation to help other children like Uyanda. Through the Smile Foundation Uyanda has had three corrective surgeries and ongoing speech therapy over the last six years to give this courageous little girl the beautiful smile and confidence that she has today.

A new limited edition Labello Original Care Beautiful Smile dual-pack offers two sticks of its limitless classic, Labello Original Care. Perfect for sharing! It’s a favourite beauty product – your secret to a picture-perfect pout, providing long-lasting moisture for irresistibly soft lips and a gorgeous smile. And now you can share it with a friend to make a life-changing difference to a child’s life.

There are three simple reasons this Labello Original Care Beautiful Smile dual-pack will make you smile: Firstly, when you buy a Beautiful Smile dual pack for R34.99, R2 will go to the Smile Foundation. Secondly, you can share the smile by giving one stick to a friend. Thirdly, you can have some fun and upload a photo or video of you sharing your Beautiful Smile stick to Facebook or Instagram with the hashtag #LabelloSmileChallenge and a further R1 will go to Smile Foundation.

Go to the Labello South Africa Facebook page and Instagram account and share your pics. The Labello Original Care Beautiful Smile dual-pack is available from leading retail outlets and pharmacies nationwide, for R34.99.

#Campaign #Grooming #LipCare #LabelloSmileChallenge