Monday, March 19, 2012

BlueCollarWhiteCollar: Amazing Shirts and Stuff for Guys and their Girls

BlueCollarWhiteCollar is a cute little store nestled on the edge of the quaint Lifestyles on Kloof centre. A mere four (4) years old, this cotton heaven has made more than the most and best of its destination shopping location. Dressed in shabby chic, as some would say, there is an appropriate mix of old with new. Old things and new shirts.

Mind you, it’s not just shirts available in store, which is one of the other reasons why this store enjoys the success it does. Over and above that, I think its success can be directly accredited to the masterminds behind the store and its creation. On that note, I need to correct myself. BlueCollarWhiteCollar is not just a store or stores, it’s a brand.

The brand is the concept by design duo, Paul van der Spuy and Adrian Heneke. The shops’ speciality is shirts and amazing clothing for men and a little something something for women too. First established in Cape Town, BlueCollarWhiteCollar is now available in Johannesburg too.

Adrian Heneke has a strong background in the clothing and textile industry. Having spent time working as the General Manager of Wylde Oscar, he spent other years representing a leading textile house. With a tie business in Young Designers Emporium and being Sales Manager of International Trimmings and Labels, Adrian says, “Paul and I realised that there was a gap in the market for superb and individual casual and business shirts at affordable prices.”

Five (5) time South African Fashion Awards winner, Paul Van Der Spuy is the brainchild behind the brands Carducci, legendary Frank B Ernest and Wylde Oscar stores. Says Paul, “BlueCollarWhiteCollar has little to do with fashion and trends, but rather it is an individual expression of what I feel as I look to the past at beautifully designed clothing and then apply that inspiration to today’s modern looks.”

And if you think that was more than enough work, you are seemingly mistaken. The team at BlueCollarWhiteCollar also offer their clientele a semi-Bespoke service. You come in, pick a shirt and cut you like, it gets fitted to your specific shape and size and you choose your cuffs, collar and cufflinks. You go from buying an already made shirt to having your own personal tailored shirts.

So gents, get yourself to BlueCollarWhiteCollar in Cape Town or Johannesburg and extend the gentleman that you are. By the way, Anna Dlugolecka is the store manager of the Cape Town store and she’s a real treat. She’s funny, friendly and makes your shopping experience all the more worthwhile.

Shop Locator

Shop G21, Lifestyles on Kloof
50 Kloof Street
021 426 1921

Shop GF08, The Zone @ Rosebank Mall
Oxford Road
011 024 1380

BlueCollarWhiteCollar also trades at the Neighbourgoods Markets in both Cape Town (Old Biscuit Mill) and Johannesburg (73 Juta St Braamfontein).

No comments:

Post a Comment