Online shopping platform Spree
recently launched and showcased their AW15 ideas for men of South Africa.
Presented at the Cape Town Club, the event hosted an estimated 400 guests from
across the country, including our very own Features Writer, Jabu Sopete. This
is what she had to say about the event itself:
“Industry creatives, bloggers,
photographers and influencers flocked into the Cape Town Club on Thursday night
to witness the launch of Spree’s AW15 Collections.
The night also saw the
introduction and launch of a new department, which specifically caters for men,
called “The collective” by Spree
On arrival, we were presented
with an A4 sized newspaper-like look book and map to help us navigate around
the building. The printed guide provides a glimpse of Spree’s digital magazine,
which was recently launched this year.
The venue, which was three
floors up, featured an array of installations divided between various floors of
the Herbet Baker designed building. The ground floor, showcased apparel from The Collective by Spree, first floor
displayed Women’s collection and second floor, presented Menswear.
Spree menswear presented a
fresh and trendy tastes of urban streetwear from sweat shorts over tights to
gym wear and the return of biker jackets and reinvented quilted jackets. Among all the major streetwear brands
featured in this category, was our very own successful SA street wear label,
Head Honcho and Butan Wear.
Spree’s Fashion director, Chris
Viljoen, spent the evening interacting with guests, taking them through the
trends and collections, while still capturing the night’s moments with his
go-pro device.”
- Words by Jabu Sopete
The Look Book
“As seen in the look book,
Spree’s AW15 presentation for menswear predominantly plays it safe giving the
everyday consumer the staples he is used to but in somewhat newer colourways and
slightly trend-styled edits. We see with the introduction of revisited quilted
jackets the brand’s attention to trend details. Other on-trend details include
the sports luxe looks + sneaker combos with fitted trousers and fashion day
shirts.
Overall, Spree presents a
collection of items great for the winter wardrobe. Style savvy gents will
easily adopt items and transform them to higher levels of fashion conscience by
mixing them with tailored and custom-made garments. There are some ideal
pieces, even I’m keen to get my hands on, including the three-button coat.”
- Words by Monde Mtsi
Spree’s AW15 menswear
collection is available immediately on www.spree.co.za.
#menswear #colleciton #aw
#fallwinter #autumnwinter
No comments:
Post a Comment