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Tuesday, February 10, 2015

#LIQUID_LUXURY: Veuve Clicquot's Rosé says 'Scream Your Love' this Valentine's Day

Champagne and love have always been a happy pair and as with most romantics, Veuve Clicquot likes to express its feelings - sometimes in surprising ways. With the Veuve Clicquot Rosé Scream Your Love megaphone, Veuve Clicquot and its "zeste de folie" celebrate love in the most audacious way possible.

In Japan, where culture is said to be more emotionally reserved, the powerful Scream Your Love campaign was born. Men who had difficulty expressing their feelings to their partners were given a forum, a stage, and a megaphone to scream their love. The Love Your Wives Day on Japanese television quickly became an annual tradition, precipitating Valentine's Day and encouraging men to declare their appreciation in an inspired way.

Veuve Clicquot, ever the expressive brand, adhered immediately to the concept of affectionate shouting. With innovation and enthusiasm, Veuve Clicquot has designed the reusable Scream Your Love gift which can serve as a waterproof ice bucket, or be converted into a lover's megaphone. With inspired spontaneity, this Valentine's Day, champagne is now as lovely to hear as it is to drink!

Gift set (bottle & two glasses) will be available from leading liquor merchants nationwide from the beginning of February from: R849.95

And don’t forget the upcoming Veuve Clicquot Masters Polo, which happens 7 March 2015. You don’t want to miss it. Check out here & here for more information.

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